To represent = to stand for
- a representation is not a replication of reality
- an interpretation of reality
Media images are often
-constructed
- re-presentation
- media images are rarely a mirror view.
- We're being fed an image by the media
- trust the media to report 'facts'
- interpretation of those facts can lead to endorsing a particular representation.
- issue further complicated by agenda, setting, gatekeepers (people who control the media and decide what we here), external influences (who owns the media) etc.
- Foucaults thesis on discourse - noted a link between power and language
therefore representation can be stereotyped, negative or inaccurate
Limits in
resources
time
limitations in the media
lead to
stereotypes
use of 'shorthand'
who is saying what to who with what purpose and with what effect?
producer - text - audience
Helpful books
John Storey - cultural theory and popular culture
Gill Branston and Roy Stafford - the media students book
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